At Elyse Boutique in Greenlawn, pulling a persona card becomes a new way to discover the fragrance that reflects who you are right now.

Makeup artist Lisa Marie tells us how she created this bride’s lit-from-within look.

From beauty and fashion to wellness, here’s a look at what’s catching our eye across the island lately, like these cat-eye and chrome nails from Maria Ortiz.

Ron Robinson, cosmetic chemist and founder of the award-winning brand BeautyStat, shares how he got his start—right here on Long Island.

We’re in love with these sweet nail designs from Long Island nail pros.

Heart disease isn’t just about cholesterol and age. Research is uncovering risk factors that affect women differently, and they’re often missing from everyday wellness conversations.

No-bleach brunette is a hair color technique focused on adding softness, shine, and subtle brightness to dark hair — without the high-contrast look of traditional highlights..

Dull skin often needs more than at-home care. If you’re looking for an in-office glow boost, these are three treatments I’ve tried — from instant radiance to options that build results over time.

Softer than black but still impactful, brown eyeliner is becoming a go-to for glam looks that feel polished and wearable. Long Island makeup artists tell us how to wear it.

According to Long Island fitness professionals, the next phase of fitness is shaping up to be smarter, more flexible, and far more focused on longevity than aesthetics.

The translucent, light-catching manicure inspired by antique glass is gaining traction—and starting to show up in Long Island salons.

it’s officially sparkle-and-glam season. Whether you’re headed to a cozy dinner, an office party, or a full-on festive night out, Long Island pros show us the looks everyone’s wearing right now.

Can you effectively tighten your skin without needles, numbing, and downtime? That’s the promise behind Cynosure Lutronic’s new radiofrequency device, XERF. Here’s what to know—and where to get it on Long Island.

Sneak in one last fall mani: Long Island nail pros share the chic, seasonal shades to wear before the festive designs take over.

Static season is here, and if your hair is suddenly sticking to everything, we have help. Here, what’s causing the chaos and easy changes that make a big difference.

Cold temps, dry air, and indoor heating lead to dehydrated, dull skin. Long Island estheticians share their best hydrating and skin-protecting tips to skin healthy and happy through the winter.

A new app with a Long Island founder can authenticate designer bags in minutes. Find out how it works.

Long Island beauty pros have been busy creating some of Fall’s biggest trends. From berry lips to short nails, here are five of our favorites.

In honor of Halloween, we’re ghosting some beauty trends. From stiff, over-laminated brows to that glazed-donut glow on everything, these are the looks we’re officially over.

Long Island nail pros are serving up festive nails that are more cool-girl Halloween than kitschy.